Concert Promoter Latin Rock Inc. once again retained Flow Communications to create a web advertisement for the Voices of Latin Rock Annual Autism Benefit 2013. With three shows at three separate locations the ad effectively communicated all the information while keeping within a short time span. Creating the ad with DataTV.com adding motion to images taken from the poster art for the show, promo photos of the band and graphics, the video was produced in sync with the voice-over and music clips of the bands and artists to tell the story.
All posts by admin
Sirius/XM Channel Demos
Flow created 5 original Talk Channels
for Sirius and 2 Foreign Language for XM.
These are short excepts of the demos.
Bauer’s Intelligent Transportation 30 Second TV Commercial
This commercial had to be produced within a short turn around, as it was going to be inserted in the Will & Willie Show on both Radio and TV, with Bauer’s Intelligent Transportation as the sponsor. An attempt to shoot a Q&A between Gary Bauer, Will Durst and Willie Brown inside one of Bauer’s Buses, with no set up to light the Bus’ dark interior, left us with nothing but footage of the driver greeting them outside the door. Improvising creatively, we combined the audio from the radio commercial with the few seconds of available footage and added motion to static images of the Bauer’s IT Fleet. The result was that Flow Communications delivered a TV Commercial that brings life to the clients message with optical flow.
Political Commercials
[soundcloud url=”https://api.soundcloud.com/tracks/119085443″ params=”auto_play=false&hide_related=false&visual=true” width=”100%” height=”450″ iframe=”true” /]
The example is the winning campaign for Gray Davis for Governor of California 1998 for clients Working Assets’ P.A.C.. Flow Communications was given “Choice” and the two key issues, Reproductive Rights and Gun Control, as the theme. We hired the talent, created the 60 second message, and placed the buy on targets radio stations in key markets across the state.
Gregg Rolie Digital Marketing Concert Video
Most people know the bands Santana and Journey, but few that Gregg Rolie was a founding member, Keyboardist and Vocalist of both. He now resides in Austin, TX and was returning to the SF Bay Area to play a series of intimate shows, accompanied by Austin Blues Guitarist Alan Haynes. The call came in within a few weeks of the tour, as only a couple of handfuls of tickets had been purchased. This viral marketing video reenforced the Rock & Roll Hall Of Famer’s place in history, with a personal invitation from him. With low cost rendering of text and photos with motion graphics, this video was embedded in email blasts and shared on social media. All three shows went from handfuls of tickets to Sold Out!
Patelco Credit Union Radio Commercials
[soundcloud url=”https://api.soundcloud.com/tracks/109005170″ params=”auto_play=false&hide_related=false&visual=true” width=”100%” height=”450″ iframe=”true” /]
When CBS Radio needed a place for client, Patelco, to record a commercial campaign in a studio big enough to accommodate Actors and in-house, 2nd line creative, they turned to Flow Communications. With Polarity Post’s Studio 5 at our location, and Senior Engineer Eduardo Mendoza, we made Patelco’s team feel at home, giving them the best possible sound capture for their project. The quality audio results are self-evident.
Bay Area Music Walk of Fame Induction Ceremony Audio Presentation
[soundcloud url=”https://api.soundcloud.com/playlists/4712107″ params=”color=0066cc&auto_play=false&hide_related=false&show_artwork=true” width=”100%” height=”450″ iframe=”true” /]
These are three of the plaques in the sidewalk
in front of the Bill Graham Civic in SF.
They’re archived at the SF Public Library,
and tell the story of the honorees.
Radio Show Demos
[soundcloud url=”https://api.soundcloud.com/playlists/4712128″ params=”color=0066cc&auto_play=false&hide_related=false&show_artwork=true” width=”100%” height=”450″ iframe=”true” /]
We’ve created demos for radio shows,
For third parties as well as our own programs.
An excerpt of a pilot radio show companion for
B In Tune, an in-school magazine, is heard,
along with our own syndicated Classic Rock program,
and a local Bay Area Sports Talk Radio show demo.
Concert and event commercials written, produced and voiced by Paul “Lobster” Wells
[soundcloud url=”https://api.soundcloud.com/tracks/107721778″ params=”auto_play=false&hide_related=false&visual=true” width=”100%” height=”450″ iframe=”true” /]
The message is crafted to penetrate the clutter
and grab the listener’s attention, inspiring action.
The voice is that of a trusted authority.
The elements of each message flow flawlessly.
WereYouExperienced.com Website Demo
The client came to us with an idea for a website dedicated to the 60′s and 70′s Rock Era, combining culture and commerce. This project preceded the rise of sites like Concert Vault, eBay, etc. Ahead of the curve on the widespread proliferation of broadband internet access. The Challenge was to make the concept of the website come alive to potential investors. This is a shortened version of the entire project which gives you the experience of the user interface. An example of Audio-driven Rich Media, where the soundtrack creates the story board. Flash was in it’s early stages (Version 4), and we pushed the technical envelope that not just stretched it’s capacity, but broke it. So effectively, that Macromedia (Later acquired by Adobe) added Adam Bell, our DataTV.com design partner, as a Beta Tester on updates and future versions.
EarthDaySF 2013 30 Sec Commercial
Paul Wells of Flow Communications did pro-bono work as the Government & Media Liaison for the Non-Profit Earth Day Event to be held in San Francisco’s Civic Center Plaza. Paul also served as the MC. Lining up TV 20 as a sponsor, the :30 Public Service Announcement ran on both of their TV Channel. Paul assisted Video Producer Andre Champagne with the PSA’s production, writing and voicing the :30 second spot with a youthful and urgent delivery. Paul also arranged for California State Senator Mark Leno to deliver a Proclamations on stage.
Lefty O’Douls Drink Mix Radio Campaign
[soundcloud url=”https://api.soundcloud.com/tracks/132088181″ params=”auto_play=false&hide_related=false&visual=true” width=”100%” height=”450″ iframe=”true” /]
Flow Communications negotiated and placed the commercial schedule on Clear Channel’s AM radio stations San Francisco in conjunction with client Bovis Foods LLC sponsorship of the Will & Willie Show. We provided the copy and this commercial was produced and voiced by Mark VanGelder at Clear Channel San Francisco.